Creating Trust in the Era of Fake ... Everything

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Kent Stones has been a researcher, planner and entrepreneur for over 30 years. Over his career, he has worked or collaborated with large and small agencies like RPA, Digitas and Hint, as well as with Fortune 500 companies like Sprint, American Century and Heineken. Currently he is founder of Stones Insight LLC, and cofounder of www.fakenot.com.

Join us as Kent shares his passion for bringing the same level of analysis and insight that big agencies have to small companies. His work has shown that these small, nimble groups are best positioned to win in the market, bringing bolder, more innovative ideas to the table. He believes that with the right data and insight behind them, small companies can inspire confidence that their ideas will get results, earning work with today's biggest brands.

We'll then finish off the morning with "Needs and Leads," a resourcesharing process that empowers attendees to get and give the information they need by leveraging the network to help fill resource gaps and take advantage of new business opportunities.


When & Where

Wednesday, January 24, 2018
7:30 a.m. to 9:30 a.m.
Continental breakfast will be provided.

SoCalGas Energy Resource Center
9240 Firestone Blvd
Downey, CA, 90241
Room: Commercial Auditorium
Free ample parking


 

Registration

Register now. Seating is limited.
Certified MBEs, $20
Noncertified MBEs, $30


 
 
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About Our Host

The Southern California Gas Company is the primary provider of natural gas to the Southern California region, providing natural gas service for more than 21 million customers and spanning roughly 20,000 square miles. Since 1979, SoCalGas has been committed to investing in comprehensive supplier diversity initiatives, providing technical assistance, and forming community partnerships for programs that help diverse suppliers succeed.