"Growth Marketing 101" featuring Bonnie Nijst, President & CEO, FIDGET Branding
Every shift — in the market, technology, the culture and business — brings new opportunities to learn, to adapt, to grow. If you don’t seize them, rest assured, someone else will. The truth is, it’s a buyer’s market. It’s time to come to terms with the fact that sales and marketing can no longer be siloed. And that means sales and marketing coming together to create engagement and build ongoing conversations that nurture leads, fuel sales enablement and expand your pipeline.
→ Why you need to rethink the way your company markets and sells
→ How to align sales and marketing to maximize opportunity
→ The best way to keep the customer’s perspective front and center
→ How to ensure your salespeople stay focused on what they do best
→ How to power your business growth through sales and marketing automation
About Our Speaker:
Bonnie Nijst is president and CEO of FIDGET Branding, a B2B growth marketing agency that helps companies accelerate revenue by establishing trust and building relationships through the strategic integration of branding, campaigns and inbound marketing. Bonnie has more than 25 years of experience in sales, marketing, PR and communications consulting working with SMBs, Fortune 1000 companies, government agencies and nonprofits.